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Connected TV (CTV) Advertising

We manage your entire campaign from start to finish. One team handles the targeting, creative, ad placement, daily monitoring, and reporting.
Free consultation
Ads That Bring in Revenue.

People have multiple devices in their homes to consume their favorite shows. They watch on smart TVs, phones, and game consoles, and they skip almost everything else. Connected TV advertising puts your business on those same screens, inside full-episode shows, news, and live sports where the ad can’t be skipped.

We build it, run it, and report it for you. You see exactly what we spent and exactly what it brought back. No contracts. No “impressions are up!” with nothing to show for it.

Reach the right households, not "a lot of people"
Target the Right Viewers

Reach people by location, age, income, interests, and online behavior instead of paying for broad TV reach.

Build Custom Audiences

Show your ads to homeowners, patients, nearby shoppers, or people who recently visited a competitor.

Track Real Actions

See who watched your ad, visited your site, called your business, or came in after seeing your message.

Follow the Audience

Millions of viewers have already moved to ad-supported streaming. CTV helps your ads move with them.

Turn TV viewers into real customers.

Free consultation
Does CTV Make Sense For Your Business?

CTV isn’t right for everyone. If your margins are thin or your audience is tiny and hyper-specific, we’ll tell you that on the first call instead of selling you a campaign you don’t need. If the math works, we’ll show you the plan and the projected return before you spend a dollar. Either way, you get a straight answer.

 

We work with healthcare practices, law firms, dealerships, and home services companies. Different businesses, same problem: marketing budgets that go out the door with no clear line back to revenue. CTV fixes that line. We tie ad spend to real outcomes, whether that’s a booked appointment, a signed case, a test drive, or a service call

Liz

Founder + CEO

If you have any questions or want to discuss what’s next, feel free to connect with us.
Free consultation
CTV Builds Awareness

Put your business on the screen people trust most, making your brand feel familiar before customers search or click.

Search Captures Intent

When viewers look for your service later, your name already stands out, helping your Google ads work harder.

Retargeting Keeps You Visible

After someone visits your site, retargeting brings them back and keeps your business top of mind.

Channels Work Together

We connect CTV with search and social so you can see how each channel supports the next step.

Why service businesses run

CTV with UpWynn

Built and managed for you

01

You set the goal. We handle the audience, the creative, the placement, and the daily optimization. You stay focused on running your business.
Targeting down to the household

02

Location, behavior, income, and ZIP-code overlays. We spend your budget on people who can actually become customers, not a broad guess.
Ads we can make from scratch

03

No video? No problem. We produce the spot, or turn an existing video or social post into a CTV-ready ad in days.
Quality screens only

04

We build a fast, responsive, and secure website using modern development practices.

Reporting tied to revenue

05

Completion rates, site visits, calls, foot traffic, and booked jobs. We report the numbers that pay your bills, not the ones that look pretty in a slide.

Elevate 

Your Brand 

You are not committing to this budget. This just helps us understand what we can recommend based on your budget during our consultation.

Frequently asked questions

What is CTV advertising?
CTV (Connected TV) advertising is video ads shown to people watching streaming content on internet-connected screens, like smart TVs, streaming sticks, game consoles, phones, and tablets. The ads run inside ad-supported shows, movies, news, and live sports. Unlike cable, you can target specific audiences and measure exactly how the ad performed.
They overlap, and people often use them to mean the same thing. OTT (over-the-top) means video delivered over the internet instead of cable or satellite. CTV is OTT watched on an internet-connected television specifically. “Streaming TV advertising” is the plain-English term for both. In practice, when you advertise on streaming, you’re reaching all of these, and we plan for that.
Traditional TV buys broad airtime and hopes the right people are watching, with little ability to target or track. CTV lets you choose who sees your ad by location, age, income, and behavior, and then measure views, completion rates, site visits, and real-world actions like calls and store visits. You’re paying for the audience you want, not the whole broadcast.
CTV inventory usually runs about $30 to $50 per thousand views (CPM), higher than mobile or display because the screens and content are premium. Most service businesses start somewhere in the low four figures per month, enough to gather real data and see results. We’ll recommend a budget based on your goals and market, and we’ll tell you if it’s too low to be worth running.
Yes. You don’t need a national budget anymore. We target by ZIP code, radius, and neighborhood, so a single-location business can reach the right homes nearby without paying for viewers in cities where you don’t operate. That’s what makes streaming TV realistic for local advertisers in a way cable never was.
We combine location, demographics, income, interests, and online behavior to build a custom audience. We can also retarget people who visited your website, reach households near a competitor, or focus on people showing intent for your service. The goal is simple: put your ad in front of people who can actually become customers.
Both, and we measure it. Beyond views and completion rates, we track site visits, calls, form fills, foot traffic, and where possible, booked jobs and revenue. Because CTV is connected to the internet, we can tie ad exposure to real actions far better than traditional TV ever allowed.
No. If you have a video, we’ll format it for streaming. If you don’t, we’ll produce one, or turn an existing social post or photo set into a CTV-ready spot. You don’t need a production crew to get started.
Service businesses with a clear customer value tend to do well, including healthcare practices, law firms, auto dealerships, and home services companies. If one new customer is worth a few hundred dollars or more to you, CTV usually has room to earn a return.
No. We don’t lock clients into long contracts. We earn your business month to month by showing you results. If the numbers aren’t there, you’re free to walk, and we’d rather fix the campaign than trap you in it.